M-Sport to pursue Dakar ambitions

M-Sport is excited to announce its latest motorsport development which is by way of a joint venture with renowned rally raid car manufacturer, Neil Woolridge Motorsport (NWM).

NWM is a world-renowned Rally Raid manufacturer based in Pietermaritzburg, South Africa and like M-Sport, has a long and storied association with Ford with both M-Sport and NWM celebrating 25 years of collaboration with the iconic blue oval in 2022.

The joint venture sees M-Sport become NWM’s European HQ and global distributor for the NWM Ford Ranger T1+ vehicle.

The partnership sees two iconic independent manufacturers come together with a long-term goal of taking on the world-renowned Dakar Rally while developing a world-class rally raid customer programme.

The Dakar Rally has always been a long-time ambition of M-Sport and NWM and this latest partnership could pave the way for both parties to finally realise their goal and ultimately put together a competitive entry to challenge for victory.

M-Sport’s partnership with NWM allows the two marques to share their technical abilities and resources that have both been built on 25 uninterrupted years of working in direct conjunction with Ford.

While the goal of a Dakar assault is on the horizon, years of work and development lie ahead including developing the right infrastructure. The first steps of M-Sport and NWM’s partnership is for M-Sport to begin a customer support programme based from M-Sport’s HQ in Dovenby, Cumbria.

In addition to customer support, M-Sport will collaborate with NWM on the development of the NWM Ford Ranger T1+, through testing and collecting feedback from any customer programmes. The first NWM Ford Ranger T1+ is expected to arrive in Europe at the end of May and will be available for a testing and customer programme shortly afterwards.